Talk Human SM. It's Eric Mower and Associates' communication philosophy and brand. It is a really simple concept that goes like this: Have human conversations with your audeinces.
Public relations professionals dedicated to producing results must strategically put human conversation into action for their clients.
The lesson. Human conversation requires:
- An true and complete understanding of audience values.
- Organizations and people to be open, vulnerable and accessible.
- A combination of logic and emotion.